Lead Generation & Pipeline Development
We identify potential clients and partners by leveraging our extensive and localized network. We run tailored outreach campaigns, drive conversion and support you throughout the sales cycle.
Scope of Services
Conducting a kick-off meeting which we will use to deep-dive into the company, your services, materials, business model, sales cycles, and ideal customer profile. We will use this time to outline next steps, align expectations and timeline.
Customer mapping & segmentation: Identification and mapping of potential leads, strategic partners and door-openers.
We will leverage our network and existing database of relevant contacts to help you shorten-time-to market.
We will create a CRM tool with the list of potential customers for your approval. This will be a dynamic list as we continue to add suitable targets, or, strategic partners create new leads for us.
We will conduct an outreach campaign with the approved customers, introducing you to approved clients in the local language. We facilitate introductions and client engagement.
Our aim is to coordinate and schedule online intro meetings with representatives of the approved customers. Given the differences in languages and business cultures, we will be available to support you throughout the sales cycle as required.
We will track and update you on relevant market opportunities (i.e. conferences and industry events).
Conduct regular status update meetings, monitor outreach efforts and communicate responses and developments.
Additional Services
To maximize the impact of your market engagements, BrighTech also offers optional services (upon request). This includes:
Accompaniment for in-person meetings.
Representation services at relevant conferences, tradeshows or other networking opportunities in Europe/UK.